AD SPECS

DELIVERY PROCEDURES (TELEVISION)

Delivery procedures for Commercial Material & Traffic instructions

Technical Specifications Television

For commercial material

LOWER THIRDS - TELEVISION

Technical Specifications

What is an AdID / ISCI?

AdID (advertisement Identification) is a unique identification code associated to every single television commercial

Commercial Production /
Media Creativity

Video Material for Production Department

Useful information on each of our digital platforms

Instructions thinktv clearance / Telecaster

Login Instructions, Submitting Material for Approval and Viewing Your Telecaster Numbers

DVD Rate Card - English

National / Regional / Selective

Digital Technical Specifications

Useful information on each of our digital platforms

Technical specifications for CBC commercial delivery

CBC Aspera Protocol and Technical Specifications for Television Commercial Delivery

CBC TV agency traffic deadlines

Regular Deadlines, Movie Deadlines Lottery Deadlines and Contacts

Alignment of our Advertising standard practices

Guidelines

Advertise with CBC/Radio-Canada

Select an option to advertise in the CBC/Radio-Canada ecosystem

CBC/Radio-Canada

Customized support

Advertising plan developed with a sales specialist
Strategies tailored to specific objectives
Campaigns broadcast within a multiplatform ecosystem

Contact the team

MAX CBC/Radio-Canada Achats numériques

MAX CBC/Radio-Canada

Digital ad-buying platform
Customized targeting and performance tracking
Available 24/7

Start a campaign

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