Media Solutions' New Responsable Media Series, our commitment to responsible media practices

CBC/Radio-Canada Media Solutions' Responsible Media series

Our commitment to responsible media

This series embodies our commitment to responsible media practices. It demonstrates how associating your brand with CBC & Radio-Canada can be both ethical and beneficial to your business.

Equity, diversity and inclusion (EDI)
Ethical data
Environmental responsibility
Brand protection
The importance of local media
Five key cornerstones: equity, diversity and inclusion (EDI), ethical data, environmental responsibility, brand protection, and the importance of local media

About the Responsible Media series

Welcome to our new monthly newsletter feature, dedicated to exploring five key cornerstones that define our commitment to being a responsible media: equity, diversity and inclusion (EDI), ethical data, environmental responsibility, brand protection, and the importance of local media.

Our latest articles

How to Build Brand-suitable Campaigns

October 29th, 2024

Brand protection

How to Build Brand-suitable Campaigns

In today's digital landscape, where content is vast and varied, protecting a brand's image requires more than just placing ads—it requires vigilance across all your media choices.

Responsible advertising: where to start?

April 25th, 2024

Sustainability

Responsible advertising: where to start?

Each stage of the advertising cycle produces emissions...

Julie Kerr
Executive Director, Digital Ad Product and Revenue

Geo-based segments and responsible data management

March 26th, 2024

Data management

Geo-based segments and responsible data

Savvy advertisers know the importance of reaching a significant section...

André Munro
Director of Data Strategy and Monetization

How to Build Brand-suitable Campaigns

October 29th, 2024

Brand protection

How to Build Brand-suitable Campaigns

In today's digital landscape, where content is vast and varied, protecting a brand's image requires more than just placing ads—it requires vigilance across all your media choices.

Responsible advertising: where to start?

April 25th, 2024

Sustainability

Responsible advertising: where to start?

Each stage of the advertising cycle produces emissions...

Julie Kerr
Executive Director, Digital Ad Product and Revenue

The importance of equity, diversity and inclusion in advertising

February 22th, 2024

EDI

The importance of EDI in advertising

Equity, diversity and inclusion (EDI) are essential pillars in ensuring fair representation...

Émilie Laguerre
Executive Director, Diversity & Inclusion

Notre engagement en tant que média responsable

January 20th, 2024

Responsible Media

Our commitment to responsible media

This series embodies our commitment to responsible media practices...

Hisham Ghostine
General Manager & Chief Revenue Officer, Media Solutions

Geo-based segments and responsible data management

March 26th, 2024

Data management

Geo-based segments and responsible data

Savvy advertisers know the importance of reaching a significant section...

André Munro
Director of Data Strategy and Monetization

The importance of equity, diversity and inclusion in advertising

February 22th, 2024

EDI

The importance of EDI in advertising

Equity, diversity and inclusion (EDI) are essential pillars in ensuring fair representation...

Émilie Laguerre
Executive Director, Diversity & Inclusion

Notre engagement en tant que média responsable

January 20th, 2024

Responsible Media

Our commitment to responsible media

This series embodies our commitment to responsible media practices...

Hisham Ghostine
General Manager & Chief Revenue Officer, Media Solutions

How to Build Brand-suitable Campaigns

October 29th, 2024

Brand protection

How to Build Brand-suitable Campaigns

In today's digital landscape, where content is vast and varied, protecting a brand's image requires more than just placing ads—it requires vigilance across all your media choices.

Responsible advertising: where to start?

April 25th, 2024

Sustainability

Responsible advertising: where to start?

Each stage of the advertising cycle produces emissions...

Julie Kerr
Executive Director, Digital Ad Product and Revenue

Geo-based segments and responsible data management

March 26th, 2024

Data management

Geo-based segments and responsible data

Savvy advertisers know the importance of reaching a significant section...

André Munro
Director of Data Strategy and Monetization

The importance of equity, diversity and inclusion in advertising

February 22th, 2024

EDI

The importance of EDI in advertising

Equity, diversity and inclusion (EDI) are essential pillars in ensuring fair representation...

Émilie Laguerre
Executive Director, Diversity & Inclusion

Notre engagement en tant que média responsable

January 20th, 2024

Responsible Media

Our commitment to responsible media

This series embodies our commitment to responsible media practices...

Hisham Ghostine
General Manager & Chief Revenue Officer, Media Solutions

The power of responsible media

Engage with your audience in a responsible way, where every voice counts. Together, let's shape a more responsible media future.

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