Media Solutions' Responsable Media Series, our commitment to responsible media practices

CBC/Radio-Canada Media Solutions' Responsible Media series

Our commitment to responsible media

This series embodies our commitment to responsible media practices. It demonstrates how associating your brand with CBC & Radio-Canada can be both ethical and beneficial to your business.

Equity, diversity and inclusion (EDI)
Ethical data
Environmental responsibility
Brand protection
The importance of local media
Five key cornerstones: equity, diversity and inclusion (EDI), ethical data, environmental responsibility, brand protection, and the importance of local media

About the Responsible Media series

Welcome to the monthly series dedicated to exploring five essential pillars that define CBC/Radio-Canada's commitment to being a responsible media: equity, diversity and inclusion (EDI), ethical data, environmental responsibility, brand protection, and the importance of local media.

Our latest articles

These core values define CBC & Radio-Canada Media Solutions' approach to partnerships, creating strategic advertising opportunities for brands committed to a responsible media future.
 
The importance of local media
January 2025 | Local Media

The importance of local media in 2025

How to Build Brand-suitable Campaigns
October 2024 | Brand protection

How to Build Brand-suitable Campaigns

Responsible advertising: where to start?
April 2024 | Sustainability

Responsible advertising: where to start?

Julie Kerr
Executive Director, Digital Ad Product and Revenue
Geo-based segments and responsible data
March 2024 | Data management

Geo-based segments and responsible data

André Munro
Director of Data Strategy
and Monetization
The importance of EDI in advertising
February 2024 | EDI

The importance of EDI in advertising

Émilie Laguerre
Executive Director, Diversity & Inclusion
Our commitment to responsible media
January 2024 | Responsible Media

Our commitment to responsible media

Hisham Ghostine
General Manager & Chief Revenue Officer, Media Solutions

The power of responsible media

Engage with your audience in a responsible way, where every voice counts. Together, let's shape a more responsible media future.

Advertise with CBC/Radio-Canada

Select an option to advertise in the CBC/Radio-Canada ecosystem

CBC/Radio-Canada

Customized support

  • Advertising plan developed with a sales specialist
  • Strategies tailored to specific objectives
  • Campaigns broadcast within a multiplatform ecosystem
Contact the team
MAX CBC/Radio-Canada Achats numériques

MAX CBC/Radio-Canada

  • Digital ad-buying platform
  • Customized targeting and performance tracking
  • Available 24/7
Start a campaign
 

We and select advertising partners use trackers to collect some of your data in order to enhance your experience and to deliver personalized content and advertising. If you are not comfortable with the use of this information, please review your device and browser privacy settings before continuing your visit.