Almost 31 million, or 76% of Ind 2+, tuned in to watch the Milano Cortina Winter 2026 Games on an English or French Olympic Network.
On CBC/Radio-Canada digital and streaming platforms, over 42 million hours of content were watched (+44% compared to Paris and +378% compared to Beijing)
Nationally, almost 26.9M Canadians (66%), watched the Games presented by CBC, TSN, Sportsnet, Sportsnet One, CBC News Network (+17% compared to Paris and +19% compared to Beijing).
During the Olympic period, CBC's audience share across the entire day (2 a.m. to 2 a.m.) was 21% which is 5x the 2025 results at the same time.
Throughout the Games, CBC ranked as the most-watched English-language network in Canada, among Ind + and A25-54 audiences (2 a.m. to 2 a.m.) (excluding Feb 8, 2026 - where it ranked #2).
Most watched moment on English TV: Team Canada Gold Medal Hockey (Men): Canada vs USA - American Jack Hughes scores winning goal in overtime (USA wins Gold) Feb 22, 2026 10:52 am ET on CBC, SPN N, SPN 1, TSN): delivering an AMA: 8.7 Million Ind 2+
The Milano Cortina Games on CBC's digital platforms generated: over 63.9 million visits (+28% vs. Paris and +116% vs. Beijing), 214.8 million page views (+36% vs. Paris and +152% vs. Beijing), and 68.5 million video views (+25% vs. Paris and +202% vs. Beijing).
The success of our digital offering stems from the large growth on Gem. The go-to destination from the start of the competitions, Gem surpassed the results of the last Winter and Summer Games. It alone accounted for 67% of Olympic visits and 93% of video views.
The most-watched day on CBC's Digital Olympic Platforms: Feb 20, 2026: 6,449,000 Total Video Views (Key events: Hockey Canada VS. Finland Men's Semifinals / Hockey USA vs. Slovakia Men's Semifinals)
Over 8.2 million Ind 2+ tuned in to the Milano Cortina Olympic Opening Ceremonies presented on February 6, 2026 on CBC, CBC NewsNetwork, TSN Sportsnet, or Sportsnet One. This was 39% higher than Paris and 173% higher than the Beijing Opening Games.
Over 5.8 million Ind 2+ tuned in to the Milano Cortina Olympic Closing Ceremonies presented on February 22, 2026 on CBC, CBC NewsNetwork, TSN Sportsnet, or Sportsnet One.
Source: Numeris TV Meter Data, as generated by InstarAnalytics, Total Canada, Ind 2+ and A25-54, Cume Reach, %Ind 2+ Share of Total TV English, AMA, Average Daily reach (most watched network), (Dates: Milano Cortina 2026: Feb 5-Feb 22, 2026, Paris 2024: Jul 24-Aug 11, 2024, Beijing 2022: Feb 2-Feb 20, 2022, 2025 same period as last year: Feb 6-Feb 23, 2025)
Source: Adobe Analytics, includes Olympic streaming across CBC.ca, Olympic content on GEM, Olympic content on News App, February 6 - 22 2026.
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