During prime time, ICI TÉLÉ has the highest viewer numbers of Quebec's TV networks.

It contributes to the country's cultural vitality by providing distinctive TV programming that is diverse, thought-provoking and enriching. It keeps its audience informed on local, national and international affairs. In addition to entertainment, sports and public issues, viewers also tune in for dramas, comedies and awards galas. ICI TÉLÉ is the only Francophone television channel that keeps broadening its scope, and it attracts more than five million viewers every week, with just a quarter of that audience in Quebec. Its content is broadcast from Vancouver to Moncton, with pit stops in Ottawa-Gatineau and the Prairies.

The people who watch ICI TÉLÉ are curious, learned and have significant purchasing power. From coast to coast, ICI TÉLÉ reaches out to French-speaking Canadians, on whatever screen they’re using.

 

i.137
University plus education
i.115
Household income $125K+
i.118
Manager, Owner or Professional

Source: Numeris TV Meter Data, French Quebec, Mon-Sun 2a-2a 2+, weekly average reach, F18: September 10 to December 9. Source: Numeris TV Meter Data, French Quebec, F18: September 10 to December 9, Mon-Sun, 6pm-11pm. *Manager, Owner or Professional. Index: Likelihood of having the analyzed characteristics, relative to the average television audience (total TV = 100). The higher the index (> 100), the more pronounced the trend.

 

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