Delivery Procedures - Television

Delivery procedures for Commercial Material & Traffic instructions

Commercial Material

For details on: Technical Specifications

These technical specifications apply to commercials provided to Radio-Canada for distribution on the Television platform.

 

Preferred Delivery

Radio-Canada recommends the use of these paid delivery services. Their primary value is the ability to meet our Technical Requirements, from file naming conventions to closed captioning, every time, without delaying your campaign.


COMPANY
EMAIL
DESTINATION NAME

Extreme Reach Canada
SRC (Radio-Canada) Montreal Hub

DMDS/Yangaroo
Montreal HUB

Airdate/SpotGenie
SRC-TV

LaMajeure
ICI Radio-Canada

Comcast (É.-U.)
CBFT, RDI, SRC Network

Javelin
Radio-Canada Station Group Hub


If you wish to send us a single file via file transfer link:

 


INFORMATION
EXAMPLE

File name
BenniesMattressDepot_July2019PillowPromo_BMD0719PILLOW30F.mxf

Client name
Bennies Mattress Depot

Commercial Title
July 2019 Pillow promo

AdID (Commercial ID)
BMD-0719-PILLOW-30F

Length of the commercial
30s

Production date
June 27th, 2019

Telecaster approval #
F8CT4S6D-G/HD

 

For details on: Instructions thinktv clearance / Telecaster

Questions? Write to modalite@radio-canada.ca

 


Traffic Instructions

For details on: Traffic instructions Form

If you do not use the above form, please ensure that your traffic instructions contain all of the following information:


INFORMATION
EXAMPLE

Client Name
Bennies Mattress Depot

File Name
BenniesMattressDepot_July2019PillowPromo_BMD0719PILLOW30F.mxf

Campaign dates
July 1st to Aug 5th

Stations
CBFT, ARTV, RDI, etc...

Contract numbers if available
9452273882

Commercial informations
*The information we receive with the instructions must match the information we receive with the files
File Name
Client Name
Commercial Title
AdID (Commercial ID)
Length of the commercial
Production date
Telecaster approval #

Send instructions to: diffusion.commerciale@radio-canada.ca
Questions? Write to sophie.jubinville@radio-canada.ca

 

Revised spots


REVISION TYPE
REQUIREMENTS
INTERNAL PROCEDURE

New script / new video
elements/additions
- We consider this a new spot or alt version

- We will require new instructions

- We will require a new AdID (add V2, V3 if you wish to use the same as a previous commercial)
Commercial will be added to inventory and given a new approval number

Corrections to:
-Audio
-Aspect ratio or video
-Spelling/grammar/typo
-Closed Captioning
-Duration
- We consider this a technical revision (RT)

- We will require new instructions

- Revision AdID should be the same but with an RT tag at the end (RT2 for second revision,RT3 for the third, etc…) This is to ensure the revision replaces the original.
Commercial will be added to inventory, given a new approval number, and replace the old commercial material

 

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