Beijing 2022 : Mixed Media TV + Digital = winning formula
MIXED MEDIA TV + DIGITAL = WINNING FORMULA
With less than 100 days to go until the Opening Ceremony of Beijing 2022, now is the time to take advantage of our incredible multi-platform coverage.
TV CONTINUES TO BRING US TOGETHER
Source: Numeris TV Meter Data, Total Canada, Ind. 2+, A25-54, Tokyo 2020: Jul. 20-Aug. 8 2021, English and French Olympic Stations. Cumulative reach.
DIGITAL PLATFORMS ARE AN INTEGRAL PART OF THE OLYMPIC EXPERIENCE
Source: Adobe Analytics, July 23- August 8 2021, includes Olympic content on CBC.ca, CBC and SRC Olympics apps, and on GEM web & app.
Source: Adobe Analytics, July 23 - August 8 2021; includes Olympic content on CBC.ca, Radio-Canada.ca, CBC and SRC Olympics Apps, and on GEM Web & App.
This winter, connect with Canadians during the Olympic Games by creating a multi-platform campaign.
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