Unique to Radio-Canada, this responsive format guarantees excellent visibility for your ad by taking up the top half of the screen (up to 600 pixels), regardless of the device used.
CONTENT SPECIFICATIONS
The Half-Page format is produced by our in-house teams.
100% commercial creative – no restrictions.
Must comply with Radio-Canada Advertising Standards and IAB standards.
REQUIRED MATERIAL
Submit your production request and related material to your sales rep.
Please provide the following IN PSD FORMAT WITH LAYERS (Photoshop or Illustrator file with isolated elements):
OPTION 1
Provide the three main ratios:
- 2:1 (1200x600 px) desktop
- 4:1 (1200x300 px) tablet
- 1:1 (1200x1200 px) mobile
OPTION 2
- Separate graphics (working files) with sufficient resolution to cover 1200x1200 px
- Creative brief or mock-up describing your concept
Production deadlines vary depending on the complexity of the creative.
Static concept: 4 business days upon receipt of material
Concept with simple animation: 7 business days upon receipt of material
Complex concept: TBD