World TV Day
THE IMPORTANCE OF ACCESSIBLE TELEVISION
Television, a global entertainment and information giant, connects us to the world, broadens our horizons and unites us. The magic of television is truly revealed when it becomes accessible to the greatest number of people, shattering obstacles and ensuring that no one is left behind. On this World Television Day, let's explore the importance of accessibility, this year's theme.
Inclusive Values
Accessibility is more than just an obligation; it fosters the creation of a culture of inclusivity. Making television accessible ensures that a wide range of audiences, including people with disabilities, can be part of the cultural tapestry that television weaves. It reflects the rich mosaic of our society, where diversity is celebrated and a plurality of voices are heard.
Democratizing Access to Television
Accessibility isn't just a box to tick; it's a gateway to a wider audience. Features such as captioning and described video open the door to millions of viewers who would not otherwise be able to access content. It's a chance to appeal to a diverse audience, enriching the television experience for all.
Representation Counts
True accessibility goes beyond technical features; it also includes the stories we tell. The portrayal of people with disabilities, whether in front of or behind the camera, is a crucial factor. It breaks down stereotypes, removes obstacles and offers authentic narratives that speak to a diverse audience. When we see ourselves on screen, a sense of belonging emerges.
Anytime, Anywhere
Television is no longer confined to a single screen in the living room. It has become a dynamic, mobile experience, thanks to tablets, smartphones and connected TVs. Captions ensure that content can be enjoyed in any environment, whether in a noisy café or a sports bar, making TV accessible anytime, anywhere.
Inclusive Values
Accessibility is more than just an obligation; it fosters the creation of a culture of inclusivity. Making television accessible ensures that a wide range of audiences, including people with disabilities, can be part of the cultural tapestry that television weaves. It reflects the rich mosaic of our society, where diversity is celebrated and a plurality of voices are heard.
Democratizing Access to Television
Accessibility isn't just a box to tick; it's a gateway to a wider audience. Features such as captioning and described video open the door to millions of viewers who would not otherwise be able to access content. It's a chance to appeal to a diverse audience, enriching the television experience for all.
Representation Counts
True accessibility goes beyond technical features; it also includes the stories we tell. The portrayal of people with disabilities, whether in front of or behind the camera, is a crucial factor. It breaks down stereotypes, removes obstacles and offers authentic narratives that speak to a diverse audience. When we see ourselves on screen, a sense of belonging emerges.
Anytime, Anywhere
Television is no longer confined to a single screen in the living room. It has become a dynamic, mobile experience, thanks to tablets, smartphones and connected TVs. Captions ensure that content can be enjoyed in any environment, whether in a noisy café or a sports bar, making TV accessible anytime, anywhere.
THE IMPORTANCE OF ACCESSIBILITY FOR CBC/RADIO-CANADA
In a country where one in five people live with a disability, accessibility isn't just a responsibility; it's a commitment. At CBC/Radio-Canada, we've embraced this vision for decades. We strive to create an inclusive space where every Canadian can access our services and content.
On this World Television Day, we invite you to discover our National Accessibility Plan 2023-2025, entitled Breaking Barriers, as a testament to our commitment to serving all Canadians. Together, let's foster a television where diversity, inclusion and accessibility are essential.
Select an option to advertise in the CBC/Radio-Canada ecosystem
