CANADA'S ULTIMATE CHALLENGE

  • 7 episodes x 60 minutes + back to back finale
Watch the trailer
Genre(s)

Factual

Platform(s)
CBC

Season: Spring 2024

CBC Gem
New Host

Brandon Gonez

Writer

Information to come

Director

Information to come

Production

CBC, Insight Productions and The Gurin Company

Starring

Information to come

Synopsis

Canada's cross-country reality competition series returns!

Canada's Ultimate Challenge turns the entire country into a giant obstacle course

Canada's Ultimate Challenge is a competition reality format that transforms iconic Canadian locations into epic challenges that will test the limit of each competitor. Each episode takes place at an awe-inspiring location where the Players – 20 people from across the country competing in teams of four – compete in spectacular team challenges that put their skills to the test. In the end, only one team will win CANADA'S ULTIMATE CHALLENGE!

Join the thrill and integrate your brand into the show to connect with a dedicated audience! We're open for partners.


STATS FROM SEASON 1

Reached over 819K in the A25-54 demographic*

Accumulated over 680K pageviews on the GEM show page

Boasted a strong sense of mutual viewing, with 60% of the audience enjoying the series together

*Sources: TV: Numeris TV Meter Data, CBC Total, Total Canada | Digital: Adobe Analytics, CBC production


Chat with an expert

The CBC & Radio-Canada Media Solutions teams offer tailored strategies to create and optimize campaigns that connect brands with their customers.

Contact an expert

Advertise with CBC/Radio-Canada

Select an option to advertise in the CBC/Radio-Canada ecosystem

CBC/Radio-Canada

Customized support

  • Advertising plan developed with a sales specialist
  • Strategies tailored to specific objectives
  • Campaigns broadcast within a multiplatform ecosystem
Contact the team
MAX CBC/Radio-Canada Achats numériques

MAX CBC/Radio-Canada

  • Digital ad-buying platform
  • Customized targeting and performance tracking
  • Available 24/7
Start a campaign
 

We and select advertising partners use trackers to collect some of your data in order to enhance your experience and to deliver personalized content and advertising. If you are not comfortable with the use of this information, please review your device and browser privacy settings before continuing your visit.